Marketing & SEO Expert Services

A "Notch" Above The Rest

SEO & MARKETING EXPERTS

Hiring an SEO and marketing Expert is extremely important. With the internet playing a significant role in business today, search engine optimization (SEO) is more important than ever, for everyone. Your corporate website is only valuable if people visit it. Our experts in SEO services understand that traditional marketing skills are very different than those needed to create a digital marketing plan. These are designed to increase domain authority, and best position your site with Google and Bing.

As SEO and marketing experts we offer a range of services to help businesses improve their online presence, increase visibility, and drive targeted traffic to their websites. Here are some common services provided by Notch Solutions:

SEO Audits:

An SEO expert can conduct a comprehensive analysis of your website to identify strengths, weaknesses, and opportunities for improvement. They will evaluate factors such as on-page optimization, technical SEO, backlink profile, content quality, and user experience. The audit helps uncover issues that may be hindering your website’s performance and provides recommendations for optimization.

Keyword Research and Optimization:

SEO experts can conduct keyword research to identify relevant search terms and phrases that your target audience uses. They will optimize your website’s content, meta tags, headings, and URLs with targeted keywords to improve search engine visibility and organic rankings.

On-Page and Technical SEO:

Experts can optimize your website’s on-page elements, including meta tags, headings, URLs, and internal linking structures. They also ensure proper technical SEO implementation, such as improving site speed, mobile responsiveness, XML sitemaps, and fixing crawl errors.

Content Strategy and Creation:

SEO and marketing experts can help develop a content strategy that aligns with your business goals and target audience. They can assist in creating high-quality, relevant, and engaging content that incorporates SEO best practices. This may include blog posts, articles, infographics, videos, and other content formats.

Link Building:

Experts can devise a link-building strategy to acquire high-quality backlinks from authoritative websites. They can reach out to relevant websites, industry influencers, and bloggers to secure valuable backlinks, increasing your website’s credibility and search engine rankings.

Local SEO:

For businesses with a physical presence, experts can optimize your website for local searches. They can optimize your Google My Business profile, implement local keywords, manage online reviews, and ensure consistent business information across directories.

PPC Advertising:

SEO and marketing experts can set up and manage pay-per-click (PPC) advertising campaigns, such as Google Ads, to drive targeted traffic to your website. They optimize ad campaigns, conduct keyword research, create compelling ad copy, and monitor performance to maximize ROI.

Social Media Marketing:

Experts can develop and execute social media marketing strategies to promote your brand, engage with your audience, and drive traffic to your website. They may manage social media accounts, create content, run paid social media campaigns, and analyze performance metrics.

Analytics and Reporting:

Experts use tools like Google Analytics to monitor website performance, track key metrics, and provide regular reports on SEO and marketing efforts. They analyze data, identify trends, and make data-driven recommendations for improvement.

It’s important to note that the specific services offered by SEO and marketing experts may vary based on their expertise, experience, and the needs of your business. When hiring an expert or agency, ensure they have a proven track record, good reputation, and a thorough understanding of your industry.

At Notch Solutions, we have developed proprietary SEO methods. These align with best practices and lead to tangible results. Our process includes:

An Assessment from Marketing Experts

The first step, for us, is understanding the current state of your business and website. We need to develop a picture of how you operate. We will also ask you to share your goals. The information we gain from this conversation provides us with a base from which to move forward.

Our SEO Review From Marketing Experts

Once we understand where you are and where you want to be, we will perform a complete review of your website and domain name. In addition to attracting visitors to your site, you need to retain them and convert them into customers.

We know Google’s ranking factors. We understand how it “measures” sites. Thus, we will review your website construction and existing data to ensure its efficiency.  Also, your site must be user-friendly, load efficiently and have quality, active links. Moreover, all of these help improve your ranking.

By improving areas on your site, we can position you for success. Converting traffic relies heavily on good website design navigation, engaging calls to action, and user-friendly checkout processes.

Additionally, we offer a number of plans for SEO services all of which include keyword research.  Once we complete the analysis described above, we can recommend the best plan for your business.

SEO & Marketing Pricing

Market Analysis

Understanding the market in which you operate as well as your competition is an integral part of developing an appropriate strategy with regard to marketing and SEO. In addition, we do deep competitive research your competition. In other words, by understanding what works throughout the industry, we can best position you to succeed.

Plan of Action – SEO Marketing Strategy

Based on what we learned, we will develop a plan of action. We will implement strategies to help improve your search engine rankings, including link building and a tailored approach to SEO. Therefore, one size definitely does not fit all.

You want to work with professionals who will conduct keyword research, understand search queries, and customize their digital media marketing services. In addition, a firm like this will meet your needs, enhance your visibility, and ultimately impact your bottom line.

Measurement and Tracking

While implementing a new SEO plan is a wise strategic decision, measuring its success and tracking its results are critical. Recognizing what works and what doesn’t is important to succeeding.  eBusiness isn’t static, things change constantly. Additionally, you must be flexible in your actions and always be ready to adapt to this ever-changing environment.

Notch Solutions is South Florida’s top SEO and digital marketing company. We have helped many businesses develop and fine-tune their strategy, enhance their marketing channels, and ensure their web pages are well-constructed and designed to be valuable marketing tools. Above all, we are proud to serve both local and national clients, helping them clearly identify and obtain their goals.

Additionally, we are happy to provide a broad range of services that align with our SEO and digital marketing including content writing – today’s “modern art”. In addition, our professional content writers will create keyword-driven blog posts, product and category descriptions, and more.

Are you ready to work with SEO & marketing experts?

Improve Your SEO Today with Notch Solutions

SEO VS PPC

ABOUT SEO:

Search engine optimization is the process of optimizing pages of your website as well as content to be easily found by users searching relevant terms. The first step of SEO is to determine what you’re actually optimizing for. This means identifying terms people are searching for, also known as “keywords,” that you want your website to rank for in search engines like Google.

ABOUT LINK BUILDING:

Link building is the process of acquiring hyperlinks from other websites to your own. A hyperlink (usually just called a link) is a way for users to navigate between pages on the internet.

Search engines use links to crawl the web; they will crawl the links between the individual pages on your website, and they will crawl the links between entire websites. Notch Solutions can add your business listing to business directories with a higher scoring domain authority.

(This service is included with our Platinum Package but can be added onto any monthly plan for an additional $300 per month for 2 hours worth of link building.)

ABOUT CONTENT MARKETING:

Research – We’ll perform detailed research into your keywords, your competitors, and your industry.

Plan – We create a detailed plan to ensure topics meet the demands of your website’s industry.

Publish – We will optimize and publish your blog or content to your website.

Parts of SEO Included:

Site Map Submission

Robot.txt Check

Traffic Report

Google Analytics

On-page Optimization

H1 Tags

Meta Data

Title Tags

Link Building

Broken Link Report

Keywords

WHAT YOUR PLAN INCLUDES:

GOOGLE TOOLS MANAGEMENT

  • Monitor Google Analytics
  • Monitor Google Search Console
  • Sitemap Implementation
  • Propose solutions to fix errors found in Search Console

REPORTING & STRATEGY PLANNING

Notch Solutions offers a 90-day strategy plan to improve rankings month over month. Since Google Algorithms are constantly changing we offer a fresh 90 days strategy every 3 months.

  • 1 Kick-off Call
  • Monthly KPI Reporting
  • 1 Monthly Call To Review Reporting

SEO SERVICES:

  • Competitor Keyword Analysis Using Our Proprietary Software
  • Identify Target Keywords & Current Rankings
  • 3 On-Page Optimizations
    • Title Tags
    • Meta Keywords
    • Meta Descriptions
    • Image Alt Tags
    • Heading Tags
    • Custom File Name/Friendly URL Implementation
  • Internal and External Linking Structure
  • 301 redirects when applicable

CONTENT:

  • 3 Pages of Add-On Content – Add-on content will be created for the 3 chosen pages we optimize each month. Notch Solutions will write a maximum of 100 words per product or category page.

WHAT YOUR PLAN INCLUDES:

GOOGLE TOOLS MANAGEMENT

  • Monitor Google Analytics
  • Monitor Google Search Console
  • Sitemap Implementation
  • Propose solutions to fix errors found in Search Console

REPORTING & STRATEGY PLANNING

Notch Solutions offers a 90-day strategy plan to improve rankings month over month. Since Google Algorithms are constantly changing we offer a fresh 90 days strategy every 3 months.

  • 1 Kick-off Call
  • Monthly KPI Reporting
  • 1 Monthly Call To Review Reporting

SEO SERVICES:

  • Competitor Keyword Analysis Using Our Proprietary Software
  • Identify Target Keywords & Current Rankings
  • 5 On-Page Optimizations
    • Title Tags
    • Meta Keywords
    • Meta Descriptions
    • Image Alt Tags
    • Heading Tags
    • Custom File Name/Friendly URL Implementation
  • Internal and External Linking Structure
  • 301 redirects when applicable

CONTENT:

  • 5 Pages of Add-On Content – Add-on content will be created for the 5 chosen pages we optimize each month. Notch Solutions will write a maximum of 100 words per product or category page.
  • 1 Blog will be written with a maximum of 300 to 500 words.

WHAT YOUR PLAN INCLUDES:

GOOGLE TOOLS MANAGEMENT

  • Monitor Google Analytics
  • Monitor Google Search Console
  • Sitemap Implementation
  • Propose solutions to fix errors found in Search Console

REPORTING & STRATEGY PLANNING

Notch Solutions offers a 90-day strategy plan to improve rankings month over month. Since Google Algorithms are constantly changing we offer a fresh 90 days strategy every 3 months.

  • 1 Kick-off Call
  • Monthly KPI Reporting
  • 1 Monthly Call To Review Reporting

SEO SERVICES:

  • Competitor Keyword Analysis Using Our Proprietary Software
  • Identify Target Keywords & Current Rankings
  • 6 On-Page Optimizations
    • Title Tags
    • Meta Keywords
    • Meta Descriptions
    • Image Alt Tags
    • Heading Tags
    • Custom File Name/Friendly URL Implementation
  • Internal and External Linking Structure
  • 301 redirects when applicable

CONTENT:

  • 6 Pages of Add-On Content – Add-on content will be created for the 6 chosen pages we optimize each month. Notch Solutions will write a maximum of 100 words per product or category page.
  • 2 Blogs will be written with a maximum of 300 to 500 words per blog.

WHAT YOUR PLAN INCLUDES:

GOOGLE TOOLS MANAGEMENT

  • Monitor Google Analytics
  • Monitor Google Search Console
  • Sitemap Implementation
  • Propose solutions to fix errors found in Search Console

REPORTING & STRATEGY PLANNING

Notch Solutions offers a 90-day strategy plan to improve rankings month over month. Since Google Algorithms are constantly changing we offer a fresh 90 days strategy every 3 months.

  • 1 Kick-off Call
  • Monthly KPI Reporting
  • 1 Monthly Call To Review Reporting

SEO SERVICES:

  • Competitor Keyword Analysis Using Our Proprietary Software
  • Identify Target Keywords & Current Rankings
  • 8 On-Page Optimizations
    • Title Tags
    • Meta Keywords
    • Meta Descriptions
    • Image Alt Tags
    • Heading Tags
    • Custom File Name/Friendly URL Implementation
  • Internal and External Linking Structure
  • 301 redirects when applicable

CONTENT:

  • 8 Pages of Add-On Content – Add-on content will be created for the 8 chosen pages we optimize each month. Notch Solutions will write a maximum of 100 words per product or category page.
  • 2 Blogs will be written with a maximum of 300 to 500 words.

NEWSLETTER MANAGEMENT OR LINK-BUILDING EFFORTS:

  • 1 Newsletter will be created and published each month

OR

  • 2 hours toward link-building strategies. Any paid links will be purchased by the client.
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