A well known client came to Notch Solutions to improve their online visibility and drive sales through a combination of SEO and Google AdWords management. With a crowded market the client wanted to get more orders and revenue within a specific timeframe. Notch Solutions is proud to present this SEO & PPC Case Study.
Fluctuating order volume, limited visibility on key terms and increasing competition. Previous efforts didn’t have the joined up and tailored approach to drive growth and get decent ROI on ad spend.
Notch Solutions used a two pronged approach:
During the period Notch Solutions achieved:
The performance report above shows the results of Notch Solutions’ hard work. The increase in orders and revenue means more customer acquisition and better ROI from the combined strategies. The upwards trend also shows how organic and paid search can work together to get better overall performance.
The client got more orders and revenue through the data driven and targeted approach from Notch Solutions. This is what tailored SEO and Google AdWords management can deliver.
Notch Solutions’ targeted PPC campaigns made all the difference for the client. By refining keyword targeting, ad copy and A/B testing the team were able to get higher engagement and click through rates. These focused efforts resulted in a 22.28% increase in orders and 19.68% increase in revenue. The tweaks also maximised ad spend and made sure high intent traffic was being directed to the client’s site, resulting in more conversions and growth.
Working with Notch Solutions for your marketing means you get a dedicated team that will deliver results. With experience in SEO, Google AdWords management and a full range of digital marketing services Notch Solutions will tailor a strategy to your business goals. Their data driven approach and creative thinking will help your business stand out in a crowded market, drive consistent growth and get better ROI. Trust Notch Solutions to be your marketing partner and get the support and results you need to achieve your business goals.
